실버타운 선호도에 영향을 주는 요인에 관한 연구

서지정보

ㆍ발행기관 : 한국농촌간호학회 ㆍ수록지정보 : 한국농촌간호학회지 / 2권 / 2호
ㆍ저자명 : 문자

목차

Ⅰ. 서 론
Ⅱ. 연구 방법
Ⅲ. 연구 결과
Ⅳ. 논 의
Ⅴ. 결론 및 제언
참고문헌
- Abstract -

한국어 초록

본 연구의 목적은 앞으로 실버타운 이용 가능성이 높
은 중년층을 대상으로 노후생활에 대한 인식정도, 실버
타운에 대한 인지도, 실버타운에서 제공되는 서비스에
따라 선호도를 분석함으로써 저비용, 고효율의 차별화된
실버타운 개발에 기초 자료를 제공함을 목적으로 하고
있다.

영어 초록

Purpose: In this study consumers' preference
for housing for elderly people was analyzed as
well as the recognition by elders of silver town
facilities, and their preference for service
provided by silver town. The study was done to
provide basic data for the development of silver
town facilities that are low in cost and high in
efficiency. Methods: A sample research was
used in this study to analyze the understanding
of old age, silver town, and service preference.
Results: First, interest and intention to live in
silver town was very positive, however low cost
was also preferred and that is quite different to
current silver towns of Korea. Second, women
have more understanding of, requests for, and
intention to move into silver town facilities than
men. Women's demands for silver town facilities
must be reflected in the development strategy of
silver towns. Third, the most important part of
activating silver town facilities is price strategy.
Government political support is required in
order to keep silver town move-in costs
affordable. Fourth, silver towns must function
as total service complex towns. Conclusion:
This study is meaningful as efficient operation
of silver town is suggested rather than facility
degradation to achieve price reduction. This
result is important to the development of silver
towns based on consumer preference, as it
suggests a development direction that is focused
on securing differentiated services and programs.

참고 자료

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